Presentations
Language Standards for Global Business©
Barcelona, Spain
May 29-30, 2006

Jesus Cañizares, Standardization Technical Officer of AENOR,and Secretary of the Spanish Translation Task Force for the ISO Working Group on Social Responsibility

Keynote Presentation
• How a Standard can affect to a market: trade barriers, differentiation, certification?
• Economics benefits of Standardization: Competitive advantages (information), cost reduction,
• Standardization vs Regulation

biography